Use CasesPricing
AIRSTRIDE CAPTURE · FOR THE CEO

More profit from the sales you have already made

Incentive on a deal you have already sold carries no extra cost of sale. It goes straight to EBITDA with no new customers, no price rises and no hires.

A 1,000-person reseller, one year

Composite case study · approximate figures

Composite
~£790kincentive missed in a year
  • Registration rate, once measured48%
  • Extra sales needed at 10% margin to make the same profit~£8m
On deals already soldStraight to EBITDA
For the CEO

Margin you already sold, collected

Illustrative figures. The hero quotes the composite case study.

01 · The gap

No reseller registers every deal that qualifies

It is not carelessness. It is dozens of vendors, each with its own portal and changing rules, and a process that depends on who picks the deal up.

Capture closes the gap on every deal.Nothing changes about how the team sells.
The detail

No reseller registers every deal that qualifies. The gap is not carelessness; it is dozens of vendors, each with its own portal and its own changing rules, and a process that depends on who picks the deal up. Capture closes the gap on every deal without changing how the team sells.

Your vendor estate

Each with its own portal and rules

Changing
  • Vendors40
  • Portals and logins40
  • Rule changesThrough the year
  • Who registers each dealWhoever picks it up

Monthly summary

Registration rate and incentive by vendor

Measured
  • Vendor A98% · up
  • Vendor B96% · up
  • Vendor C programme cutLess profitable to sell
  • Statements reconciledEvidence ready
02 · What you get

A measured rate instead of a guess

Every qualifying deal registered in the most profitable way and claimed, every statement reconciled, and a clear view of which vendors are getting more or less profitable to sell.

Additional margin on deals already closed.Additional profit without additional sales.
The detail

A measured registration rate instead of a guess, every qualifying deal registered in the most profitable way and claimed, every statement reconciled with evidence for the disputes and a clear view of which vendors are getting more or less profitable to sell. The additional margin lands on deals already closed, so it is additional profit without additional sales.

Sales ops, RevOps or the vendor function own the reports. Nobody runs it day to day. Set-up is a read-only CRM connection and a spreadsheet of vendors, live within a week.

03 · One question

Ask your team one question

What was our registration rate with our top vendor last quarter? If the answer is a guess, send us a quarter of that vendor's deals and we will measure it.

Set-up is a read-only CRM connection and a spreadsheet of vendors.Live within a week. Nobody runs it day to day.
The detail

What was our registration rate with our top vendor last quarter? If the answer is a guess, send us a quarter of that vendor's deals and we will measure it.

Ask your team

What was our registration rate with our top vendor last quarter?

If the answer is a guessMeasure it, free
Questions

What CEOs ask

Every other question is answered on the questions page.

See every question

The share of deals that qualified for a vendor incentive and were registered with that vendor. Most resellers cannot say what theirs is because the deals that were never registered appear in no portal. Capture measures it on every deal in the CRM.

Airstride Capture

Measure the gap on one vendor

Send a quarter of closed deals for your top vendor. We come back with your registration rate and what the quarter would have paid with Capture in place.